NOT-FOR-PROFIT
Some of our most successful campaigns haven’t made a cash register ring, haven’t contributed to anyone’s bottom line. That’s because in many cases, we’re striving for more than the sale of a product. We’re using incite to educate, shape opinion and spark action for a wide variety of initiatives, organizations and causes. We look back with pride at our efforts – for example – to educate pet and horse owners about veterinary wellness exams, to encourage parents to serve their kids a balanced breakfast, to add to the retirement fund for a group of nuns, and to help the local opera gain a broader audience.